SEO for physiotherapists and clinics
More patients for your physiotherapy clinic.
People in pain search for help nearby — often for a specific problem like back pain, a sports injury or a frozen shoulder. Our next-generation local SEO puts your clinic on Google Maps and in AI answers while they are still deciding who to book with.
For physiotherapy, sports injury and musculoskeletal clinics · No contract · Cancel any time
Optimised for the places your customers search
- Google Maps
- Google AI Overviews
- ChatGPT
- Perplexity
- Gemini
- Microsoft Copilot
Empty appointment slots this week?
Patients don’t know you exist
Nearby clinics appear first, even when you have availability.
Condition searches go elsewhere
You treat back pain and running injuries, but others appear for those searches.
Reliance on insurer referrals
Insurance work can be steady but often pays less than self-pay patients.
No time between patients
Clinical days leave little time for marketing your clinic.
Why it matters
Why local SEO matters for physiotherapists
Most physiotherapy patients search locally, and many search for their problem rather than for “physiotherapist” — back pain, a knee injury, a stiff neck. Clinics that appear for those condition-based searches attract far more self-pay patients.
Patients want to see that you’re qualified, experienced with their problem and well reviewed. AI assistants are increasingly asked questions like “where can I get help for a running injury near me?”, and they rely on clear, accurate information about clinics and treatments.
We help your clinic appear for those searches with an optimised Google profile, consistent listings, clear and responsible content about the conditions you treat and hand-built links from health and local websites.
The problems patients search for
Local SEO for every condition you treat
We build visibility around conditions and treatments, which is how most patients actually search.
Back & neck pain
The most common reason people look for a physio.
People search
“physio for back pain near me” · “neck pain treatment”
Sports injuries
Runners, gym-goers and team players who want to get back quickly.
People search
“sports injury clinic near me” · “running injury physio”
Post-operative rehab
Patients recovering from surgery who need structured support.
People search
“knee replacement rehab” · “physio after surgery”
Sports massage & specialist therapies
Additional services that bring repeat visits.
People search
“sports massage near me” · “acupuncture physio”
What we do for physiotherapy clinics
More self-pay patients who find you directly.
We build your clinic’s visibility around the problems you treat, so patients searching for help find you — and can book easily.
A clinic profile that fills the treatment diary
Treatments, opening hours, accessibility, online booking links and clinic photos.
Clinic details that match the CSP and insurer directories
One name, address and phone number on physio finders, insurer lists, UK directories and local sites.
Clear, responsible condition content
Helpful information on conditions and treatments, without over-promising results.
Links from sport, fitness and wellbeing sites
Editorial links earned by hand on running club, gym, health and local news websites.
How physio clinics attract more patients online
The physio practices that see the most new patients from search usually nail four basics, and we take every one of them off your hands.
01
Be found for conditions
Visibility for back pain, sports injuries and rehab, not just “physio”.
02
Show your clinicians
Profiles with qualifications and special interests build confidence.
03
Make booking easy
Online booking and clear availability wherever patients find you.
04
Ask for reviews at discharge
A steady flow of reviews that reassure new patients.
Is it worth it?
What is a new patient worth to you?
Enter what a typical new patient is worth to your business — for example the value of the first job or booking, or what they spend with you in a year. We will show how many new patients a month would cover each plan.
We have started you at £350, a typical figure for physiotherapists. Change it to your own.
This is simple maths, not a prediction: results depend on your market, your reviews and how well you convert enquiries. Judge it on calls, bookings and enquiries over three to six months.
Plans for physiotherapy clinics
Can pay for itself with a few new patients
Solo practitioners usually start on Starter. Busy clinics choose Growth, and multi-site practices choose Authority.
Local Starter
Solo physios and small clinics.
£39925% off£399 £299 /monthAutumn sale price for your first 3 months, then £399/month
- Google Business Profile optimisation
- AI search visibility setup
- Core UK directory listings and citations
- 2 hand-built editorial links each month
- Clear monthly progress report
Best for clinics
Local Growth
Multi-physio clinics with full diaries to keep filled.
£74925% off£749 £562 /monthAutumn sale price for your first 3 months, then £749/month
- Everything in Starter
- Content for every condition and treatment you offer
- Competitor benchmarking and AI visibility checks
- Wider citation and brand mention coverage
- 5 hand-built editorial links each month
Authority
Physio groups, or clinics offering several specialist services.
£1,34925% off£1,349 £1,012 /monthAutumn sale price for your first 3 months, then £1,349/month
- Everything in Growth
- Strategy for multiple locations or service lines
- Extensive content and authority building
- Large-scale citation and mention campaigns
- 10 hand-built editorial links each month
No setup fees · Rolling monthly, no contract · Compare every feature · What you need to start
Why choose us
Honest local SEO, done properly
White-hat only
No private link networks, fake reviews or shortcuts that put your business at risk.
Plain-English reporting
A clear monthly report showing exactly what we did and how your visibility is moving.
No lock-in
Rolling monthly plans. Stay because it’s working, not because a contract says so.
Your assets stay yours
Your Google profile, listings and links remain in place if you ever leave.
SEO for physiotherapists: your questions
Will the content be clinically responsible?
Yes. We keep condition and treatment content accurate, measured and free from claims about guaranteed outcomes, and we’re happy for your clinicians to review it before it goes live. Healthcare advertising in the UK must not be misleading, and responsible content is also what patients and AI tools trust most.
We focus on explaining what patients can expect, how assessment works and when to seek urgent medical help — information that genuinely helps people choose the right care.
Can you help us attract more self-pay patients?
Yes. Self-pay patients usually search for their problem rather than for a clinic, so we build visibility for the conditions you treat and the services you offer. Clear pricing and easy online booking help turn those searches into appointments.
Which plan fits a practice running several physio sites?
Authority is built for multi-site practices: every clinic gets its own optimised Google profile and is promoted to patients in its own catchment, so your sites don’t compete with each other.
When will we notice more new-patient bookings?
Improving your clinic profile and listings can help within a few weeks. Ranking higher on the map and featuring in AI answers usually takes three to six months, depending on how many clinics compete locally. Demand often rises in January, when people start new fitness goals, and through running and football seasons, so starting early lets you catch those peaks.
If a physio leaves or we cut back hours, are we tied in?
No. The plan rolls month to month, so you can cancel before the next billing date if staffing or clinic hours change. Your Google profile, directory listings and links stay in place.
Beyond SEO, what are the best ways for a physio clinic to grow?
Relationships with local GPs, personal trainers, gyms, running clubs and sports teams can provide steady referrals. Offering talks, injury screening sessions or pitch-side support for local clubs builds your reputation in the community.
Being recognised by major private health insurers can bring additional patients, though it’s worth weighing insurer fee levels against your self-pay rates when deciding how much insured work to take.
Which registrations and memberships should a physio clinic display?
Physiotherapists in the UK must be registered with the Health and Care Professions Council (HCPC) to use the title “physiotherapist”. Membership of the Chartered Society of Physiotherapy (CSP), postgraduate qualifications and special interests — such as sports, women’s health or neurology — are also worth showing on your website and Google profile.
How can we improve patient retention?
Clear treatment plans, booking follow-up appointments before patients leave, and home exercise programmes delivered through an app or written guides help patients complete their course of treatment. Patients who finish treatment and get results are far more likely to leave reviews and recommend you.
Should assessment and follow-up fees be on our website?
Clear pricing for initial assessments and follow-up sessions helps patients decide quickly and reduces enquiries that don’t convert. If you offer packages or discounts for blocks of sessions, explain them simply.
Be the clinic patients choose first.
Next-generation local SEO and AI search for physiotherapists from £399/month. No contract.