More direct orders for your takeaway.

Yes. We make your own ordering link the easiest option wherever customers find you — on your website and on your Google profile, where you can mark your own ordering link as preferred — and build visibility for the searches people make before they open an app.

Most takeaways keep the apps for reach and use local search to win back regulars, where each order keeps more of its margin.

The Authority plan includes multi-location strategy, giving each shop its own optimised profile and visibility in its own delivery area. If you run several brands from one kitchen, we’ll follow Google’s rules on listings carefully, as breaking them can get profiles suspended.

Adding a direct ordering link, correct opening hours and fresh food photos to your Google profile can lift orders within weeks. Ranking higher on the map for “takeaway near me” and being suggested by AI assistants usually takes three to six months, depending on how many takeaways deliver to the same streets. Busy nights such as Fridays, big match days and the run-up to Christmas are when that visibility pays most.

No. Plans renew monthly and you can cancel before the next billing date with no penalty. Your Google profile, listings and links remain in place, so the work keeps sending customers to your own ordering page.

For most takeaways, yes. The apps bring new customers who may never have found you otherwise, but commission on every order adds up. A common approach is to keep a strong app listing for discovery while giving regulars a good reason — such as a loyalty reward or a better price — to order direct next time.

A simple loyalty scheme, such as a stamp card in the bag or points through your own ordering system, rewards the customers who already like you. A short leaflet with your direct ordering details in every order helps people come straight to you next time.

Consistency matters most of all: food that arrives hot, correct and on time is what turns a first order into a regular.

Yes. A good rating is one of the first things customers check. In Wales and Northern Ireland, displaying it at your premises is a legal requirement, and in Wales takeaway menus and leaflets must also tell customers how to check it. In England display is voluntary but strongly encouraged, while Scotland runs its own Food Hygiene Information Scheme.

You must tell customers if any of the 14 regulated allergens are in a dish. For orders made by phone or online, allergen information must be available before the order is placed and again when the food is delivered, for example on labels or a menu in the bag. The Food Standards Agency recommends giving it in writing at both stages.

Early-week evenings are usually quieter than weekends. A midweek meal deal, a set family bundle or a reward for direct orders on quieter nights gives regulars a reason to order, and promoting it on your Google profile and through your own customer list costs nothing extra.