Fill your puppy classes and behaviour diary locally.

No. Behaviour change depends on the dog, the owner and how consistently a plan is followed, so we never write guarantees such as “cured in two weeks”. UK advertising rules also require marketing claims to be honest and not misleading.

Instead, we explain how you assess dogs, the methods you use and what owners can realistically expect, which is what thoughtful owners and AI assistants trust most.

Yes. We can set you up as a service-area business, so your home address stays private and Google shows the areas you cover. Your class venues, course dates and booking details are made clear on your website and profile.

The Authority plan includes multi-location strategy, building visibility in each area where you run classes or have a training base.

A tidied profile and corrected listings can bring extra enquiries within weeks, which helps if you want the next intake of spring or post-Christmas puppies booked. Higher map positions and being suggested by AI assistants take longer, typically three to six months depending on how many trainers compete near you.

No. You pay month by month, so you can stop at any point before the next billing date comes round. Anything we have built for your training business, including the Google profile, directory listings and links, stays yours and stays live.

Dog training and behaviour work isn’t regulated by law in the UK, so visible credentials matter. The Animal Behaviour and Training Council (ABTC) keeps voluntary registers for roles such as Animal Training Instructor, Animal Behaviour Technician and Clinical Animal Behaviourist. Membership of a body such as the APDT or the IMDT, or certification as a Clinical Animal Behaviourist through CCAB Certification, is also worth showing.

Add your public liability and professional indemnity insurance, canine first aid training and any specialisms, and link to your entry on any register so owners can check it.

For behaviour problems it’s good practice, and clinical behaviourists usually work on veterinary referral. Pain and other medical conditions can cause or worsen issues such as aggression or sudden anxiety, so asking for a vet check first protects the dog and you. Building relationships with local vets can also become a valuable source of referrals.

Vets, groomers, dog walkers, rescues, breeders and pet shops are asked about trainers all the time. Introduce yourself, explain what you offer and make it easy for them to pass on your details.

Free talks, puppy socialisation events and short taster sessions let owners see how you work before committing to a course.

Clear prices for courses, one-to-one sessions and behaviour consultations help owners decide quickly and reduce enquiries that don’t convert. Explain what each includes, such as written plans or follow-up support, so owners compare value rather than just the headline fee.