More holiday enquiries from people who want expert advice.

Often, yes. Google allows businesses that meet customers in person — at your home office, a client’s home or a local venue — to have a Business Profile. If customers don’t visit you, you set it up as a service-area business with your home address hidden. A business that only ever deals with customers online or by phone isn’t eligible.

We set your profile up the right way for how you actually work, which protects it from suspension and helps you appear for searches across the towns you serve.

Yes. We word ATOL, ABTA and other protection details carefully and only describe the protection that actually applies to your bookings. If you trade under a host agency’s licences and memberships, we follow their wording and branding rules, and you can review everything before it goes live.

A complete Google profile and tidy travel listings can start helping within weeks. Higher map positions for “travel agent near me” and mentions in AI travel suggestions build more slowly, often over three to six months depending on how many agencies cover your area.

Many people research big trips in the new year, so visibility built through the autumn helps you be found during that peak.

No. Your plan renews each month, so you can cancel before the next billing date whenever you choose. The agency’s profile, listings and links all stay put.

Specialising usually makes marketing easier. A clear focus — cruises, ski, accessible travel, honeymoons or a particular region — gives customers and AI assistants a reason to recommend you over a general agent, and lets you build deeper supplier knowledge. Many agents keep a broad offer for existing clients while promoting one or two specialisms.

Some agents charge a planning or consultation fee for tailor-made itineraries, refunded or deducted when the customer books. Others share a detailed outline only once a deposit is paid. Whichever you choose, explain it clearly and early, and show what customers gain from booking with you, such as support if things change while they are away.

Yes, for many agents. A cruise or destination evening with a supplier representative, held in a local hotel, library or community venue, lets people meet you in person and ask questions. Collect contact details with consent, follow up within a few days and list each event on your Google profile and website.

Keep in touch between trips with a welcome-home call, a short email newsletter and reminders around the times past clients usually book. Happy travellers are your best referral source, so ask for a review soon after they return and make it easy for them to pass on your details to friends and family.

Holiday prices change constantly, so specific prices can quickly become out of date or misleading. Example trips with “from” guidance, clearly dated and stating what’s included, help customers understand what’s realistic, while making clear that a personal quote confirms the final price.